Years dog food has secured their first retail partnership at Just for Pets stores nationwide including East Bridgford, Long Eaton and Swadlincote stores.
Premium fresh dog food brand Years has announced an exclusive partnership with specialist pet retail chain Just for Pets, unveiling bespoke, limited edition and seasonal recipes among the everyday Years range now available in Just for Pets 24 stores.
The collaboration represents a strategic step for both brands, combining Years expertise in fresh dog food with Just for Pets focus on premium, ethically drived retail. The partnership includes a range of exclusive recipes developed by Years in house pet chefs and nutritionists. .
“We’re delighted to collaborate with Just for Pets on our first retail partnership including Just for Pets exclusive recipes” said Darren Beale founder of Years “The partnership allows us to showcase the craftmanship behind our recipes in a trusted retail environment that truly values pet health and wellbeing”
Paul Lewis Managing Director at Just for Pets added: “Just for Pets is committed to offering customers innovative, responsible brands that put pets first. Years has built an excellent reputation for quality and transparency, and this partnership allows us to add fresh dog food to our premium food offering”
The range includes Years existing product range offering gourmet everyday as well as exclusive, limited edition and seasonal recipes available only to Just for Pets customers in store.
The Years range will be available from November 7th 2025 in all Just for Pets stores with supporting POS, Store Team Training and Consumer Education and Experiential Events in Store
Just for Pets customers can also enjoy 7 days of Years for their dog from just £7 with free shipping using the code: JUSTFORPETS
For further information go to https://justforpets.co.uk/years-at-just-for-pets/
