DESPERATE calls have been made to install traffic calming measures on one of the main routes into Malvern.
Police received reports of a collision between two cars on the Glynch Brook turn off of the A417 Gloucester Road on Saturday, February 28, when a red Ford Fiesta ended up in a ditch along the side of the road.
Residents have said there have been several incidents on the 50mph stretch and have urged highways chiefs to reduce the speed to a maximum of 40mph due to a poor visibility splay at the turning.
Alan Greatwood, of Albright Lane in Ledbury, said: “If you are travelling at 50mph you have about two and a half, three seconds viewing when you pull out.
“Do we wait until someone gets killed and do something about it, or say we live here, we experience this and something should be done before someone is killed. I would prefer to take the second option.
“It is all well and good saying the road is okay but if something can come flying over the top of the hill at 50mph or faster and you are just pulling onto the road you have not got a lot of time to get out of the way.”
The road, which has already been reduced from a 60mph to a 50mph, is used as a main route for vehicles travelling from Gloucestershire to Malvern and is commonly used to access the Three Counties Showground.
Barry Turbutt, of Welland but who ran Bromsberrow Post Office for 20 years, said: “I use it quite regularly and the stretch where the accident took place is a very hazardous turning.
“You just can’t see anything coming until you have moved out sometimes.
“I have lived in the area over 40 years, so if I find it difficult, strangers will find it even more so.
“50mph is too fast but a lot are ignoring the speed limits so you are getting people going even faster and I think for that stretch the speed limit should be put to a maximum of 40mph.”
Richard Waters, highways manager for Gloucestershire County Council, which is responsible for the road, said: “We’re sorry to hear of the recent collision on the A417 near Bromsberrow.
“We’re not aware of any issues on this part of the road, but we’d be happy to talk to residents about their concerns.”