Morgan Motors managing director and Malvern MP back Government scheme to promote apprenticeships - The Malvern Observer

Morgan Motors managing director and Malvern MP back Government scheme to promote apprenticeships

Malvern Editorial 15th Mar, 2018   0

MALVERN MP Harriett Baldwin has backed the Government’s drive to promote apprenticeships and met up with Morgan Motors’ boss Steve Morris to talk about the scheme.

And Mr Morris is the ultimate apprentice success story, having joined the company aged 16 as an apprentice and now holding the role of managing director.

Mrs Baldwin visited the company to chat to Mr Morris and repeat her support for Morgan Motors which regularly take on apprentices, giving them vital skills in both traditional car building but also working at the cutting edge of electric car development.

The company – which has been based in Malvern for more than 100 years – has around a dozen apprentices working at the Pickersleigh Road factory and is shortly planning to start looking for new candidates.




“Established for 109 years, craftsmanship sits at the heart of the Morgan Motor Company,” said Mr Morris.

“Apprentices are vital to securing our long term future, and are essential to developing the next generation of Morgan craftsmen and women.


“Each year we employ a number of apprentices at the factory and we are currently looking for more.

“I started as an apprentice in 1983 and have been fortunate enough to work my way through the ranks during 35 years here at Pickersleigh Road.

“That progression is something we try to instil in all of our apprentices when they start, we are keen that each apprentice has the opportunity to progress here at the company should they wish. ”

He added a number of former apprentices were now working in ‘key positions’ at the company and stressed the importance of equipping new apprentices with a wider range of skills to ‘aid both personal and business progression’.

Mrs Baldwin said the flagship company was a ‘great example’ of a manufacturing company getting to grips with the latest technology and that it’s mix of staff and apprentices was the ‘best way’ to get a motivated workforce.

“The company continues to perform well and as well as selling cars all over the world, the Malvern site is a popular visitor attraction welcoming more than 30,000 car enthusiasts each year.

“Morgan Motors has benefitted from Government investment to enhance its electric car capability and there are some exciting plans to deliver the new cars alongside its traditional petrol engine models.

“I’ve offered my full support to Steve as he plans for the future and develops a strategy for the next 100 years of manufacturing in Malvern.”

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