Nation's favourite chocolatiers take Malvern care home on trip down memory lane - The Malvern Observer

Nation's favourite chocolatiers take Malvern care home on trip down memory lane

Malvern Editorial 16th May, 2024   0

THE HISTORY of Cadbury’s was on the menu for staff and residents at a Malvern care home when the chocolate makers’ archivists paid them a visit.

Barchester’s Elgar Court Care Home in Malvern were treated to an afternoon of nostalgia and delicious memories when they were joined by Cadbury archivist, Sarah Foden and brand manager, Connor Gould.

Sarah and Connor walked the Barchester residents through the story of the brand’s great success from the very first shop to how Cadbury is celebrating its 200th anniversary in 2024.

They shared photos from down the years, examples of old packaging and ad campaigns from the Cadbury archive in Bournville.

The brand’s rich history evoked all kinds of nostalgic memories for the residents who all have their own Cadbury memories.

Connor said: “It is so rewarding to take part in such a special event – we just loved entertaining all the residents this afternoon.

“Thanks to everyone at Barchester who joined us. It was wonderful to be able to share our brand story with you all and to hear about what Cadbury means to you.”

For the confectioners 200th anniversary this year, the brand are keen to look back on their rich history and connection to the British people.

Sarah Cadwallader, general manager at the home said: “All of our residents have grown up eating Cadbury chocolate bars, so they were really interested to hear about how the company first came about and how it has evolved over the years.

“Our residents had the best time remembering how they have enjoyed Cadbury throughout their lives looking at all the old ad campaigns.

“They brought back so many memories, and the memory boxes Cadbury’s gave us to open during the live stream provided more opportunities to share memories and laughter all together.”

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