VOLUNTEERS are needed in Malvern to help out when a prestigious cycling event runs it way through parts of the district.
As previously reported in the Observer, stars of the cycling world will take part in the Tour of Britain which will travel through the streets of Malvern in September when Worcestershire hosts stage four of the event.
Volunteers are a vital part of the Tour’s success and race organisers, Sweetspot, has announced their portal is now open for people to register to help along the route at all stages of the Tour – including the gruelling 182.5 kilometre stage four through Worcestershire.
The Worcestershire Stage will leave from the Hive in Worcester at 10.30am on 10 September before making its way to Malvern.
Volunteers are needed at this start point and also along the route – particularly at the King of the Mountains sections at Wyche Cutting and Snowshill.
The tour is coming to the county for the first time in six years thanks to the efforts of the Worcestershire Local Enterprise Partnership (LEP) who will host the stage four event.
Peter Pawsey, executive chair at Worcestershire LEP, said: “It was fantastic to see all the excitement generated by the Tour de France in Britain earlier this week. We are very hopeful that we can generate that same level of excitement in Worcestershire for our stage of the Tour of Britain.
“The Tour de France was an opportunity for Yorkshire’s beautiful and unspoilt landscape to be showcased. The LEP is supporting the Tour of Britain coming to Worcestershire because we believe it will provide us with an opportunity to highlight what our county has to offer.”
“Estimates suggest that hosting the Tour will also bring at least a seven fold return on the investment made to the local economy.
“Worcestershire has for too long hidden its light under a bushel. By hosting the Tour we want to raise awareness of the natural beauty and cultural richness of our county to the wider world.
“Coverage goes out on ITV 4 and via Eurosport and many millions of viewers both in the UK and overseas are likely to be watching every day.”
Anyone interested in being a volunteer should visit www.thetour.co.uk/volunteer/ and sign up.